Alpha Studio

Code of Ethics

Our vision: where we want to go

The world around us is changing rapidly. To continue to grow and contribute to the development and well-being of the countries where we operate, we must look ahead, understand the trends and forces that will shape our business in the future, and prepare quickly for what is to come. It is essential that we are ready for tomorrow, starting today. Our “Vision” serves as our compass, guiding us toward our shared horizon.

Our values

Values are the deep beliefs that guide our behaviors. Each of us has our personal values that inspire us daily, and collectively, we share a common foundation of fundamental values that make us an integral part of the Company:

Alpha Studio
Quality

Essential elegance

Culture

Accessibility

Us
Ethical values we strive to embody:
Integrity and honesty

Integrity and honesty manifest not only through significant choices but also in everyday actions. They involve respecting the rules, though that alone is not sufficient. Instead, they encompass sincere, loyal, and transparent behaviors that allow us to feel at peace even when no one is watching. These principles serve as the foundation for acting correctly and communicating clearly and coherently.

Responsibility and awareness

Responsibility is embedded in our people’s DNA. It reflects our awareness of the role each of us plays for our customers, colleagues, and the communities in which we operate. We understand the value of our Customers, our People, our vehicles and infrastructures, as well as the environment and communities that surround us.

Passion

We are passionate about our profession, even when faced with its challenges and difficulties. Our aim is excellence; we strive to do our best and continually improve over time. This passion helps us serve as the best ambassadors for the company at all times.

Courage and self-criticism

Great innovations arise from the courage to change and the integration of diverse perspectives. We pursue innovation, welcome ideas that differ from our own, and turn mistakes into opportunities for growth and improvement.

Openness and respect

Being open and respectful means viewing differences as assets and welcoming them as opportunities for creativity and understanding—whether in relation to colleagues, customers, or anyone else. These principles form the basis of equity and merit recognition.

Team play

Each of us is part of a team capable of achieving remarkable challenges through cohesive and integrated work. Being part of a team also involves fostering an open environment where participation and constructive feedback thrive for the common good.

Alpha Studio
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